All work & case studies

AI / M3M Group

AI voice agent for dormant leads

Re-engaging 4,000 leads without adding manual outreach

2026 – In progressBy Chirag DoshiIn progress · targets are not outcomes
4,000
Dormant leads
10%
Target site-visit conversion
0
Added manual calls

The short version

Building an AI voice agent that calls dormant real-estate leads, qualifies interest and books site visits — unlocking incremental pipeline from leads sales teams had stopped working.

The challenge

Thousands of older leads sat untouched because manual follow-up didn't justify the sales team's time, yet a fraction of them were still in-market.

The work behind it

  • Designed the conversation flows and qualification logic with the sales team.
  • Integrated with the lead pipeline so outcomes flow back to CRM without manual entry.

Where it stands

  • Targeting a 10% site-visit conversion on the dormant base — currently in build and pilot.

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